Lensrentals has revealed its breakdown of the highest rented cameras and lenses of 2022. Like final 12 months, the checklist is dominated by Canon and Sony, though the market share percentages for every have shifted in favor of Sony.
Trying first at the preferred pictures and videography gear leases of 2022, there aren’t many surprises. The highest 20 checklist, which incorporates cameras and lenses, is jam-packed with Canon and Sony gear, with solely the RED Komodo 6K video digicam at #19 breaking apart the Canon and Sony dominance. The story is remarkably much like final 12 months’s, when only a single product (The EF-mount model of Blackmagic’s Pocket Cinema Digicam 6K) bucked the Canon and Sony pattern.
Extra fascinating is taking a look at what particular gear topped the checklist in 2022. 2021’s prime 5 was the Canon EOS R5, Canon 5D Mark IV, Canon 24-70mm F2.8L II, Canon EOS R6 and the Sony a7S III, respectively. As you may see, this 12 months’s prime 5 sees the R6 and a7S III transferring up the checklist, whereas the Canon 24-70mm F2.8L II and Canon 5D Mark IV have dropped to the underside half of the highest 10. There is a theme we’ll see all through this text that exhibits itself right here – decreased curiosity in DSLR cameras and lenses. That is not shocking, however seeing it fleshed out in Lensrentals’ report is informative.
From 2021 to 2022, EF-mount lenses noticed their rental share drop by simply over 4 share factors. Regardless of this year-over-year dip, Canon’s EF-mount lenses nonetheless comprise the best general rental share at 30.8%. Sony E and Canon RF observe in second and third positions, respectively, with 24% and 15.3% shares, respectively.
We see extra proof of decreased curiosity in DSLR gear when taking a look at fourth place, Nikon F, which has an 8.6% rental share, a 2.3 share level discount in comparison with final 12 months. Canon EF and Nikon F have the largest decreases 12 months over 12 months, whereas Sony E and Canon RF have the biggest will increase. Of specific word, whereas Canon RF picked up about half of the Canon EF loss, Nikon Z made up lower than 1 / 4 of the Nikon F mount dip.
Contemplating lens model, it is no shock that Canon continues to reign supreme. Whereas it has decreased from 38.8% to 37.3%, it nonetheless maintains an enormous lead over Sony (19.1%) because of weakened however nonetheless robust Canon EF demand and rising Canon RF demand. Sigma, which makes DSLR and mirrorless lenses for nearly each lens mount, is available in on the third place, with Nikon, Zeiss, and Fujifilm rounding out the highest 6. By far, the perfect year-over-year efficiency goes to Sony, which noticed its market share improve by 3.5 share factors.
Given the 20 most-rented gear chart on the prime, it will come as no shock that Canon and Sony led the best way within the digicam model market share charts, with 35.8% and 31.1% of the digicam model market shares, respectively. These are large numbers, far eclipsing Blackmagic within the third place with 5.8%. Nikon, Panasonic, Leica and Fujifilm observe, starting from 5.3% to three.2%.
Though Canon took the biggest hit from 2021 to 2022, it nonetheless maintains a strong place and garners probably the most shopper curiosity. Nevertheless, it would not be surprising to see the pattern reverse considerably as Canon continues to flesh out its EOS R digicam lineup and RF lens system. It’s going to even be fascinating to see how Nikon and Panasonic carry out in 2023, provided that Nikon is busily increasing its mirrorless Z system whereas Panasonic appears to be placing extra eggs within the video basket, particularly with its Micro 4 Thirds system. Issues have been quiet on the full-frame S system entrance for Panasonic. That might definitely change in 2023.
On the subject of video, it is price contemplating the emphasis on video within the prime 20 most-rented gear checklist. The Canon EOS C70 cinema digicam (RF mount) cracked the highest 5, and the Sony FX3 full-frame cinema digicam featured within the prime 10. We additionally see the Sony FX6 and FX9 within the second half of the checklist, alongside the RED Komodo 6K cinema digicam. Examine that to 2021, when not a single video-first digicam made the highest 11. Whereas there have been cinema cameras featured, together with the Canon EOS C300 Mark II Twin Pixel (EF), EOS C70 (RF) and EOS C200 (EF), within the general checklist, they had been removed from the highest. After all, you may seize good video with cameras just like the Canon EOS R5 and Sony a7S III, nevertheless it’s fascinating to see cinema-oriented cameras transferring up the checklist in 2022.
To learn Lensrentals’ evaluation of its 2022 outcomes, head to the Lensrentals weblog. If you wish to check out new cameras or lenses, browse the large Lensrentals choice. The corporate additionally rents out drones and lots of equipment, together with audio tools and lighting. Talking of lighting, it noticed a large spike in recognition in 2022.
Photographs courtesy of Lensrentals